Sustainable agriculture in Morocco: key elements for its development and future
Can sustainable agriculture in Morocco become a real answer to the country’s climate, economic and production challenges? During a recent visit to the Agadir region, the Altinco team visited a tomato farm to see firsthand how our solutions are being applied in the field. Together with the local team, we shared technical knowledge with a common goal: to move towards a more efficient, profitable and resource-respectful agriculture.
Altinco in Agadir: direct experience alongside the farmer
In recent days, part of the Altinco team travelled to the Agadir area, one of the most active agricultural regions in the country, to learn firsthand about the development of tomato cultivation on a farm using Altinco formulations. Accompanied by Hassan Gueddi, head of Altinco Morocco, and Sergio Ramis, our Export Manager, we shared technical knowledge with the field team and observed how our solutions are integrated into an environment marked by climate and production challenges.
Being close to the field allows us to grow alongside those who make more efficient and sustainable agriculture possible. This experience has strengthened our commitment to the agricultural transformation of the country from a realistic and local perspective.
A look at Morocco’s agricultural context
Morocco relies heavily on its agricultural sector. It accounts for nearly 14% of GDP and employs more than 30% of the active population, according to FAO data. Meanwhile, the International Fund for Agricultural Development (IFAD) estimates that more than 80% of rural income in Morocco comes directly from agriculture.
This context makes promoting sustainable agriculture in Morocco not just an option, but a necessity to ensure food security, climate resilience and local economic development.
Key challenges in the agricultural sector in Morocco
Water limitations and climate change
The country suffers from recurring droughts and water stress. In some regions, aquifers are overexploited. This calls for the implementation of efficient irrigation systems and crops adapted to the environment.
Fragmentation and lack of technology
A significant portion of agricultural holdings in Morocco are small-scale and family-run. This structure often limits access to technology, mechanisation or technical resources, making it difficult to transition towards a more resilient and efficient agricultural model.
Demands of the international market
Horticultural production, especially in areas like Agadir, is highly export-oriented. To compete in demanding European markets, it is essential to ensure certified, traceable and residue-free products. In this context, Morocco’s commitment to sustainable agriculture becomes a true competitive advantage.
Initiatives driving change
The Moroccan government has implemented programmes such as the Green Morocco Plan and Génération Green 2020–2030, aimed at modernising the agricultural sector. These initiatives promote:
- The modernisation of irrigation systems.
- Support for young farmers.
- Development of local value chains.
- Incentives for organic and high-value crops.
These efforts not only reflect a clear commitment to sustainable agriculture in Morocco, but also point the way to a more resilient agricultural system aligned with global sustainability demands.
Benefits of a more sustainable agricultural model
Greater efficiency and profitability
Sustainable practices optimise resources, reduce medium-term costs, and stabilise yields in the face of extreme events.
Access to high-value markets
Organic certification, traceability and low environmental impact open the door to demanding markets, especially in the European Union.
Environmental conservation
Sustainable agriculture in Morocco contributes to soil conservation, biodiversity and water resources — all of which are key to future food security.
A real opportunity to transform Morocco’s agricultural model
Sustainable agriculture in Morocco is much more than a trend: it is a strategic necessity and a great opportunity. With proper policies, technical support and sectoral commitment, Morocco has the potential to position itself as a leader in responsible, high-quality production.
In this context, the Altinco Exact Nature® working model takes on special relevance. Our direct presence in the country, together with local technical knowledge, allows us to support farmers with solutions adapted to the specific characteristics of each crop and region.
At Altinco, we will continue to work alongside those making this transformation possible from the field with solutions that protect, activate and improve crops.
